We are drawn to stories from childhood through adulthood because they are engaging and captivating. Human brains are programmed to emphatize with characters in the stories, to follow a sequence of events to learn from, and to witness the exciting journeys the characters embark upon. They are an opportunity to connect emotionally and to unleash our imagination, and as such are easier to remember, follow, and understand. Storytelling, therefore, is a powerful communication tool. Talking about accomplishments, goals, struggles, aspirations, expectations, new initiatives through personal stories can be influential for leaders, salespeople, interviewees, etc.