Merve Kagitci HokampJul 4, 20235 minDemystifying Calibrations and Overcoming Biases in Employee Performance ReviewsAre you feeling anxious and apprehensive about performance reviews? Do you find yourself surrounded by uncertainties and unknowns during...
Merve Kagitci HokampJun 20, 202316 minFrom Novice to Ninja: 10 Common Mistakes New People Managers Make and How to Avoid themI was both excited and nervous when I landed my first job as a people manager at Google. I had gotten promoted in my sales job but there...
Merve Kagitci HokampJun 4, 202311 minNavigating the B2B vs. B2C Conundrum: Insights for Start-up FoundersAre you a startup founder asking yourself this question: Should my business target businesses or direct consumers? If your answer is...
Merve Kagitci HokampMay 8, 202311 minGetting Your First 100 Customers Part IV: Spread the Word by Doubling Down on Marketing In Part 4 of the series "Getting your first 100 Customers", we will deep dive into marketing. At this point you have 1. Established what...
Merve Kagitci HokampDec 9, 202210 minThe Art of Curiosity: The Case for George, Melahat, and the CatMy daughter woke up from a nightmare the other night and called me over. When I asked what had scared her, she said “Mommy, I had a bad drea
Merve Kagitci HokampDec 2, 20227 minRoot to Rise: The Grounded LeaderToday’s Gen-XYZ workforce expects a leader they can look up to, they can count on, a grounded leader who will show core strength, confidence