Merve Kagitci HokampDec 24, 202310 min readA Year in Review: Leaving my Corporate Job to Build a Career in CoachingAs we approach the end of another year, it feels like an opportune moment to pause and reflect on my transformative journey of...
Merve Kagitci HokampJul 17, 20236 min readInside the Mind of Venture Capitalists: What VCs Look for When Evaluating Startup OpportunitiesIn the ever-changing world shaped by the Covid-19 pandemic, entrepreneurship has emerged as a powerful force, igniting the dreams of...
Merve Kagitci HokampJun 4, 202311 min readNavigating the B2B vs. B2C Conundrum: Insights for Start-up FoundersAre you a startup founder asking yourself this question: Should my business target businesses or direct consumers? If your answer is...
Merve Kagitci HokampApr 23, 20239 min readGetting Your First 100 Customers Part II: Understand your Potential CustomersLast week in the first article of the five part series, "Getting your First 100 Customers," I wrote about the first step which is...
Merve Kagitci HokampApr 18, 202311 min readGetting Your First 100 Customers Part I: Establish What your Business Stands ForHow do I get my first 100 customers? Start-up founders and marketeers I have coached and advised over the years have asked themselves...